Saturday, March 6, 2010

Avatar joins with Pharmaceutical giant to launch new drug ... Avatar


West Point, PA--Merck & Co., one of the largest pharmaceutical companies in the world, has teamed up with 20th Century Fox and the 2009 film Avatar to create a new motion-sickness drug. The drug, Avatar, will help drastically reduce the sensation of spinning in patients experiencing abnormal amounts of motion sickness, also called kinetosis, especially while viewing films on large theater screens. "It can also be used for amusement park rides," said Merck director of sales, Hal Dilworth. Guests attending the Academy Awards on Sunday night at the Kodak Theater in Hollywood, CA will each be given a two-month supply of Avatar in the shape of the Oscar statue. Merck has clearly stated, with large warning labels on each bottle, that the drug is not recommended to be taken during Sandra Bullock movies. "It's not a good mix. It's just not," said Dilworth.

No comments: