Los Gatos, CA--Reed Hastings, CEO of movie streaming and dvd-through-mail provider Netflix, after endless wavering, has finally decided to cancel his longtime subscription to Netflix after the company altered popular plans and raised prices. The company has lost over 800,000 subscribers since the policy change in September. "Back when I received word that prices were rising and plans were changing I put my account on hold to really put some thought into whether I wanted to remain a subscriber or not," Hastings told the San Jose Times Sentinel. "I am extremely bitter over the rise in price and have decided to end my consumer affiliation with Netflix." The CEO expressed regret that he was losing yet another customer, but said he may try to lure himself back by lowering prices in the near future. "If I decide to offer the old plan options I may return as a customer. Probably not though, I'm really upset with myself for raising prices."
Wednesday, November 2, 2011
Netflix CEO cancels subscription to Netflix
Los Gatos, CA--Reed Hastings, CEO of movie streaming and dvd-through-mail provider Netflix, after endless wavering, has finally decided to cancel his longtime subscription to Netflix after the company altered popular plans and raised prices. The company has lost over 800,000 subscribers since the policy change in September. "Back when I received word that prices were rising and plans were changing I put my account on hold to really put some thought into whether I wanted to remain a subscriber or not," Hastings told the San Jose Times Sentinel. "I am extremely bitter over the rise in price and have decided to end my consumer affiliation with Netflix." The CEO expressed regret that he was losing yet another customer, but said he may try to lure himself back by lowering prices in the near future. "If I decide to offer the old plan options I may return as a customer. Probably not though, I'm really upset with myself for raising prices."
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