Tuesday, March 8, 2011

Is the U.S. prepared for latest European craze: Treadmill Rollerblading?

Galvinshire, England--Those of us that drive small cars can thank Europe. Those of us that tight rolled our jeans can thank Europe (specifically, Estonia). We can thank Europe for soccer (well ... maybe not thank), cricket, french fries, Belgrade waffles and Adidas tracksuits. From across the pond these fads, foods and free time fillers have made themselves comfortable in America.

Well, we're about to welcome, or turn away, another. Fitness centers all over the country and Canada are preparing for one more invasion: treadmill rollerblading. Yep, treadmill rollerblading.

"It's exactly how it sounds," said Gunther Bjourn, the owner of Get Stocky, Holmes, a fitness center in Stockholm, Sweden. "Throw on some skates and jump onto a treadmill and just sort of kick back and enjoy the ride. It's an unbelievable workout. I like to set the treadmill on the fastest speed. I wouldn't do that if I was doing regular old running, no way."

Grabbing a pair of inline skates and heading to the gym is so popular throughout Europe right now that space designated for free weights, Nautilus, yoga, hurling warm up, curling warm up and aerobics have been converted to enormous treadmill zones. It is such a phenomenon that warmer cities like Seville, Malaga, Cadiz, Naples, Palma and Palermo, have set up treadmills in local parks so that enthusiasts can enjoy the outdoors while rollerblading on the normally indoor exercise equipment.

"Treadmill rollerblading is the hottest thing in Europe right now," said Danielle Stevens, editor of European Style Magazine and resident of Paris. "Like most of these crazes it started in a small town outside of Nice, France and has spread across the continent and into northern Africa."

Parkour, the ultra-popular urban running, balancing and jumping "sport," also got its start in France, but never quite caught on in the U.S. Can parkour forecast treadmill rollerblading's success or failure?

"I don't know," responded Gale Marks, 43, of Providence, RI, when asked if she would ride a treadmill wearing rollerblades. "It sounds a bit dangerous to be honest. But if everyone was doing it ... especially, Europe ... well, then..."

"You just blew my mind, dude. Looks freakin' rad," said Connor Swill, 22, of Long Beach, CA, a professional skateboarder, after shown a picture of professional treadmill rollerblader Jaque La Gerrier. "You sure it didn't start in SoCal? Usually all these things kick off in California."

U.S. Senators and Representatives have been praising the new activity's potential with obese children in this country. Some elected officials are calling for the federal government to subsidize treadmills and inline skates to assist in ending sedentary lifestyles in our nation's young people.

"Treadmill rollerblading, I firmly believe, will get children in this country active again," said Senator Max Burton of Idaho. "Get out from behind those tv's and video games, grab a pair of rollerblades, purchase a federally subsidized treadmill and start roller-treading. I just made that term up now. Yeah, roller-treading."

"It makes me want to be real active again," said Toby Harrison, 10, of Los Angeles, CA. "I like to put [the treadmill] on the steepest incline and just go ... for hours. You really have to pay attention. I can still watch tv and the cup holder is perfect for Twinkies and m&m's, but not the peanut kind. You'll never catch me eating peanut m&m's."

No comments: